About us
At Bobby’s Dancewear, we make dance life easier for busy families. For nearly 65 years, dancers in Omaha, Lincoln, and beyond have counted on us for expert fitting, trusted advice, and a wide selection of quality dancewear, shoes, and accessories. Our knowledgeable, friendly team is committed to creating a positive, hassle-free experience built on integrity, respect, and a genuine understanding that every dancer — and every dance family — is unique. Because to us, great products matter, but the experience is half the fun!
Can’t wait to see you!
Melissa & the Bobby’s Dancewear Team
Over 60 years of history
Bobby’s Dancewear has proudly served Omaha and the surrounding communities since 1962. Founded by Robert L. “Bob” Carlson and his wife, dance instructor and studio owner Patricia Carlson, Bobby’s mission was to provide high-quality products for dancers throughout the community. Store ownership transferred in 2006 to life-long dancer and 10-year store employee, Melissa Jewell. In January 2017, Bobby’s Dancewear opened a second location in Lincoln, NE.
